How to Start Mahindra First Choice Franchise: Investment, Cost

By | June 26, 2024

Mahindra First choice is a used car Company in India. However the brand is so well established that it would be appropriate if we say that Mahindra First Choice is recognised as the No. 1 brand in dealing with multiple brands of used cars. Over the past few decades Mahindra First Choice has retained the first place as a used car dealer providing excellent service to its customers.

Mahindra First Choice Franchise in India

Mahindra First Choice Franchise

The high quality cars sold to its customers has made it the preferred choice while the fact is there is not direct competition to Mahindra First choice. While many aspire to become a Franchise for Mahindra First Choice, we present here some pertinent information with respect to the same.

Advantages of becoming a Mahindra First Choice Franchise

Mahindra First choice is an off shoot of Mahindra, which is an established brand in the automobile sector. Mahindra First Choice itself is such an established name in the used car sector that anyone becoming a Franchisee need not spend any effort in building the brand name or invest in any marketing activities.

Mahindra First Choice used cars have been certified by CertiFirst which is a highly valued certificate in the used car sector. The person becoming a Franchise for Mahindra First Choice has the advantage of using the Warranty First idea usually offered to all used cars sold by Mahindra First Choice to its customers.

Selling used cars is a tricky business and so getting accustomed to deal with such cars needs some expert guidance. Mahindra First Choice Franchisees gets this guidance automatically by virtue of being their Franchise. The trust factor and good will that the brand has built in the society passes on to the Franchise also enhancing sales opportunities by leaps and bounds.

Handling the quality assurance aspect will not be a tough job for a Franchise since Mahindra First Choice has well laid processes and a 118 pointers checklist that covers the complete quality aspect. This automatically takes care of the quality aspect expanding the customer base of the Franchise automatically.

On the investment aspect too, becoming a Mahindra First Choice Franchise is a viable opportunity since Mahindra has tie ups with so many banks across the finance field that getting loans for expansion and establishment becomes an easy affair.

The Franchisees of Mahindra First Choice get high quality Training and support from Mahindra. In fact Trainings are made compulsory to the staff and owners as an effort towards making the Franchise a successful business venture.

Investment cost and space requirements

To start a Mahindra First Choice Franchise, the minimum space requirement indicated is around 1000 Sq Ft area which is required to park around 15 to 20 vehicles. Cash requirement for investing to start Mahindra First Choice Franchise operations is minimum 30 Lakhs and maximum 50 Lakhs. Once you have the required space and cash in hand, initiate the Application process so that you move forward towards becoming the Franchise of one of the coveted business entity in India.

Application Process

The application process to become a Mahindra First Choice Franchise is a simple one. Fill in the Franchisee application available in Mahindra First Choice website providing all pertinent details asked for in a complete and precise manner.

Provide only correct information which is true in nature since Mahindra has strong systems in place to cross check the information provided by a prospective Franchise. Attach all documents that are being asked for along with the application. If your application passes through the filtering process you will be called for personal discussions.

Mahindra First Choice Wheels Ltd.
10th Floor, DLH Park, S.V. Road,
Near Goregaon West Telephone Exchange,
Goregaon (West).
Mumbai – 400062.

Phone: 1800 102 4800 (Toll Free)
Mobile: 5757555 (SMS)


Associate yourself with Mahindra First choice as a Franchisee and march forward successfully in the business tie up! 🙂

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7 thoughts on “How to Start Mahindra First Choice Franchise: Investment, Cost

  1. Mansi

    The above-provided information in the article is of great value. Another great addition is V4U Auto , car repair in lucknow for great quality of service.

  2. vinod g bhandari

    interested in mahindra first choice franchise in ahmedabad or nadiad district in gujrat